Author(s): Susan Packard
In the workplace women have typically been encouraged to cultivate soft, feminine behaviours. But it's time for this to change. In New Rules of the Game, Packard shows women how to start playing men at their own game - and play to win. Good gamesmanship includes encouraging other women to compete outwardly instead of inwardly, cultivating the emotional distance necessary to succeed at work and understanding and replicating how male colleagues think. Her ideas are fleshed out with insightful anecdotes from her own 30 years in business.
"A straightforward guide to success that deserves a prime spot on the bookshelves of career women aspiring to reach the highest corporate ranks." Kirkus Reviews When I read Susan Packard s Ten Rules of Gamesmanship, I found many relatable truths. In our family we did not list them as rules but we learned by my mother s example. Difficult balancing acts, like being gracious while staying cool, and showing grit while valuing being likeable to others, and if you fail, learn from it and try again. I live many of Packard s rules of gamesmanship through my mother s wise examples. Rachael Ray Finding comfort competing, the importance of practicing many roles on a team, and the key role that resilience plays these define a winning spirit. Susan s book will be extremely useful to all women navigating career choices Margo Georgiadis, President, Americas, Google Susan Packard shares a successful formula for all in her new book. Paul Polman, CEO, Unilever, Inc., a Global Fortune 500 Company Packard s New Rules of the Game gives practical insight that we can all learn from. Gina Bianchini, founder and CEO of Mightybell, cofounder of www.LeanIn.org Susan s strength and skill shine through in New Rules of the Game. This book provides actionable steps for success in business. David Zaslav, President and CEO, Discovery Communications The insights on gamesmanship in Susan Packard s book will better enable women, and men, to fulfill their potential every day. John Bryant, CEO, Kellogg, a Fortune 500 Company With style that s observant, insightful and funny, Packard teaches the rules and the language of winners. Sally Jenkins, Washington Post There s no question that business advancement requires passion and a spirit of competition, as well as collaboration. How women can express this successfully is captured well in Susan Packard s New Rules of the Game. Susan Cameron, CEO, Reynolds American, Inc., a Fortune 500 Company This book could become a new guide for women in business, helping any one of you at home work your way to the top of your industry. Kristin Farley, ABC-News "From the Hardcover edition.""
Susan Packard has been on the ground floor and helped build powerhouse media brands such as HBO, CNBC, and HGTV. She is the cofounder of Scripps Networks Interactive and former chief operating officer of HGTV. Under Packard's helm, HGTV became one of the fastest growing cable networks in television history. Today, HGTV is available in more than 98 million U.S. homes and distributed in over 200 countries and territories. Packard helped build Scripps Network Interactive to a market value of over $10 billion. She can be found online at SusanPackard.com, @PackardSusan, and facebook.com/PackardSusan.